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Reading About Exciting One Way Link Building


August 10, 2010

These other sites consider your site important enough to link to. But besides the link popularity you gain by getting an authoritative site to link to you, you also gain additional visibility for your Web site. Abuse them, and you’re treading in potentially dangerous waters. This is just like one way links. Analyze your intentions, and if you wouldn’t mind an engine knowing what you’re doing, your intentions are okay.

If the link is particularly important to you, call them personally or write them a letter or send a fax to show them you’re serious. Not everyone will, especially sites that are extremely competitive with you. If they don’t respond to your solicitation, at most send ONE second request. This is also similar to one way link building. Check the link popularity of your competitors, and find out who are linking to them.

Get your site listed with Yahoo; it is easier today than before with the Business Express option. But what if it does? What if the search engines check if your site leads back to them? What if they give 1% boost if you do? Would 1% matter if everyone else had 99% relevancy and you got an extra 1%? Hmmm, something to ponder. If you are a marketing firm, look for marketing directories/hubs/portals/vortals, do the same for business to business or b2b. Same with retailers, link to your main wholesalers, unless they have to remain a secret for some reason.

In my Vault, I list about 80 search resources. One or two authoritative sites linking back to you will do you more good than 1,000 irrelevant links. And you get great content. Write a testimonial for a product or service that you particularly like in your topic area.

Offer something for free (such as a downloadable report), and then ask for a link back to your site if the person finds value in the free item. Sometimes this can be similar to link building expert to many people. A sure fire way to increase link popularity is to have a high quality newsletter or article section on your site.

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